Discover LaRue & Co. New York

e create handcrafted fine jewelry for humans, focusing on sustainability, size and gender inclusion. Woman and LGBTQ+ owned and operated. We strive to make people feel safe and informed while shopping with us unlike big box stores.

The brand itself is born in New York, raised in San Fransisco and based out of Kingston, NY. Our Owner/Founder, Charlotte LaRue Mazey (where our name comes from) is a certified Goldsmith who has been practicing her craft since 2015. New York and Arizona Native, studied under Master Goldsmith, Alan Revere at the Revere Academy of Jewelry Arts in San Fransisco, California. She believes that each piece should be crafted with the highest quality, care, and love for total customer satisfaction.

Our bling is not just sparkly, it's environmentally friendly too! We use 100% recycled precious metals and source our gemstones directly from their birthplace. Our goldsmiths meticulously inspect each handcrafted piece to ensure it meets the LARUE & CO. standard.